Search Engine Marketing
Advertise Advertise Advertise
SEM (Search Engine Marketing) allows your website to establish placement ads at the top of the search engine results pages. Campaigns can range from long term to short term. capoWEBdesign Inc. will manage your campaigns and give reports and recommendations as things change.
SEM can be a means of lead generation, branding, link building and online visibility.
Basic
$200 Set Up Fee-
2 Campaign Creations
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Text Ads
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Google Ads Configuration
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Keyword Research
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45% Google Spend
Premium
$200 Set Up Fee-
4 Campaign Creations
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Text Ads
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Call Ads
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Google Ads Configuration
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Keyword Research
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50% Google Spend
Ultimate
$200 Set Up Fee-
6 Campaign Creations
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Display Ads
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Text Ads
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Call Ads
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Google Ads Configuration
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Keyword Research
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55% Google Spend
Web accessibility is a set of rules, behaviors, code standards and design guidelines, that are meant to allow people with disabilities, which comprise 20% of the world’s population, to effectively use websites. To achieve this, the W3C (The World Wide Web Consortium) has created the “Web Content Accessibility Guidelines” 2.1 (WCAG 2.1), which are meant to explain and guide developers on how to make websites accessible. These guidelines have been adopted by governments around the world and are now a part of various legislations, such as the ADA, Section 508, EN 301549, and others.
The WCAG focuses mainly on three areas of accessibility: blind people using screen-readers (JAWS, NVDA), people with motor impairments that are using the keyboard, and a variety of other disabilities such as color blindness, epilepsy, and minor visual impairments that are mainly focus on the UI and design of the website (color contrasts, animations, fonts, etc.)